The Media Relations Specialist is responsible for maintaining and enhancing media perception and coverage of the Archdiocese of Galveston-Houston and its mission. Working in the Office of Communications at the Downtown Chancery, located at 1700 San Jacinto St. in downtown Houston, this position will ensure key messages of the Archdiocese are communicated to target audiences through a wide range of print, TV, radio and online media outlets. In collaboration with the Director of Communications, this position will help set a media relations strategy and manage media campaigns for the Archdiocese.
In addition, this position will assist with internal video productions and contribute as a reporter and proofreader for the Texas Catholic Herald, the diocesan publication. This is a full-time position that reports to the Communications Director.
Essential Duties and Responsibilities
- Develops and implements a strategy to pitch identified stories and news to local and national media outlets. Executes media relations strategies and tactics with goal of optimizing positive public exposure to Archdiocesan initiatives and experts
- Establishes and implements protocol for parishes, schools and departments to handle contact with media.
- Responds to media queries and arranges interviews with Archdiocesan representatives, coaching staff on interview tactics and providing timely and adequate background prior to scheduled interviews. Follows up with reporters as necessary; manages reporters during event coverage and other event support as needed.
- Builds up relationships with news media in the Greater Houston area. Also nurtures relationships with press officers of relevant Archdiocesan parishes, agencies and stakeholder associations. Maintains a database/distribution list of media contacts for the Communications Department.
- Writes and edits press releases, content for social media platforms and other genres as required. Secures all required internal and external approvals for media and communication materials.
Supervisory Responsibilities
This position has no supervisory responsibilities.
Education and Experience
- Bachelor’s degree in journalism, communications or related field from a four-year college or university, plus two or more years related experience and/or training; or equivalent combination of education and experience.
- Must be proficient in AP style and MS Suite. Thorough knowledge of media relations procedures (traditional print, TV, radio and online media) required.
- Demonstrated history of strong interviewing skills. Experience in crisis communications and knowledge of social networking sites preferred.
- Bilingual (English/Spanish, spoken and written) preferred.
- Experience as an organizational spokesperson, video production and in marketing preferred.
- History of managing multiple projects and meeting deadlines. Excellent media relations skills, established relationships and proven media results. Proven ability to work under limited supervision.
Suitable candidates should send a cover letter, resume, and minimum salary requirement* to [email protected] with Media Relations Specialist in the subject field.
*Applicants who do not submit minimum salary requirement may not be given consideration.
